Mobile Technology Meets the Restaurant Industry

Thursday, March 21, 2013
Many industries can benefit from mobile technology - not just the industries that seem to go hand in hand with technological advances. One such industry that can join with mobile technology is the restaurant industry. This occurs because mobile technology offers innovative solutions that can make any industry run more smoothly by increasing the efficiency and productivity of that industry. QR Technology QR technology is one of the best ways by which the restaurant industry can benefit from mobile technology. To start with, you need to forget everything you know about QR technology. Most people have a very puerile and naïve understanding of this far-reaching technology. For example, what do you think of when someone says "QR"? You probably think of a black and white barcode. Did you know that QR codes don't need to be black, white, and boring? It is now possible to create custom-designed QR codes: codes that are colorful and creative. These codes allow you to blend designs with your company's logo, as well as background imagery, in order to create a code that truly stands out. What's more, QR codes do way more than what most people think they do. Many people think that QR codes simply bring a user to a website. This is a very limited understanding of QR technology; QR codes can actually do a number of different things. If you're in the restaurant business, you can use QR codes to do the following whenever someone scans a code: - Send a menu to someone's email - Send promotional coupons and specials to someone's cell phone - Display a detailed map explaining how to get to your restaurant - Provide photos of your food and atmosphere - Allow a user to watch a video advertisement of your restaurant - Allow a user to enter a contest And more! The sky is the limit when it comes to QR technology. This technology is incredibly versatile, and can be used to solve a multitude of problems. Smart Sites Smart sites provide a great opportunity to anyone in the restaurant industry: namely, the opportunity to own a website that can be altered at anytime by anyone... regardless of web know-how. This is indispensable to the restaurant industry; because restaurants are commonly adding and taking away meal specials and promotions, as well as commonly altering menu items, they need a website that is dynamic and alterable. If a restaurant's website is difficult and time-consuming to edit, that restaurant runs the risk of providing out-dated information that could potentially infuriate customers. More importantly, websites need to be able to be viewed on a mobile device. Many people browse the Internet on a mobile phone; therefore, it is very unwise to have a website that cannot be viewed on this device. Together, QR technology and mobile smart sites provide two unique sets of solutions that the restaurant industry can take full advantage of. Consider contacting a mobile solutions service today to find out how they can help your restaurant reach its full potential. Chris Jenkin, chief executive officer of Gotcha! Mobile Solutions, has always shown a key sense of business intelligence and an unmatched ambition for success. Studying at the University of Nevada, Las Vegas, Jenkin has been an entrepreneur since college, always looking to dedicate himself to bigger and better ventures. Chris is both a CEO and a writer, a businessman and a family man. He consistently and competently handles and delegates responsibilities, and constantly strives to achieve a perfect balance in his life. Jenkin is a practitioner of Bikram Yoga, and uses it to improve himself both inwardly and outwardly. Harnessing various aspects of self-improvement, Jenkin is always looking for ways to better both himself and his business as he constantly looks ahead to what life has to offer him next.