Win moments that matter in 2013 with Learn with Google webinars

Tuesday, January 29, 2013
Cross-posted with Google Inside Adwords.

What was your business’ New Year’s resolution, and how do you plan to keep it? At Google, ours is to help make the web work for you. Our new series of Learn with Google webinars will teach you how to use digital to build brand awareness, and they’ll give you the tools you need to drive sales. By tapping into technology that works together across your business needs, you can resolve to win moments that matter in 2013.

Check out our upcoming live webinars:

Build Awareness

02/12 [Multiscreen] Brand Building in a Multiscreen World
02/20 [YouTube] How to Build your Business with YouTube Video Ads
03/05 [Social] How to Use Google+ and Make Social Work for You
03/12 [Mobile] Understanding Mobile Ads Across Marketing Objectives
03/27 [Wildfire by Google] The Call for Converged Media

Drive Sales

01/29 [Analytics] Google Tag Manager: Technical Implementation *today*
02/07 [Search] Your Shelf Space on Google: Get Started with Google Shopping
02/26 [YouTube] From Awareness to Sales: Making the Most of Video Remarketing
02/27 [Search] What's New and Next in AdWords
03/06 [Display] Biggest Loser: Digital Ad Spend Edition
03/13 [Mobile] The Full Value of Mobile
03/20 [Display] Getting Started with Dynamic Remarketing



Visit our webinar site to register for any of the sessions and to access past webinars on-demand. You can also stay up-to-date on the schedule by adding our Learn with Google Webinar calendar to your own Google calendar to automatically see upcoming webinars.

During our last series of webinars, attendees had the chance to win a Nexus 7. Our lucky winner was Donella Cohen, who is happily enjoying her new tablet. Check out our upcoming webinars for another chance to win!

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

The Business January 30th 2013, The "Electric Kool-Aid Acid Graduate Management Admission Test" Edition

Monday, January 28, 2013
 
This week, you’re either on the bus or off the bus as we take off on a tripped out psychedelic adventure, man!

Come experience a perception of the comic unity of a higher level. And a feeling of timelessness, the feeling that what we know as time is only the result of a naive faith in causality - the notion that A in the past caused B in the present, which will cause C in the future, when actually A, B, and C are all part of a pattern that can be truly understood only by opening the doors of perception and experiencing it... in this moment... this supreme moment... this Kairos. I mean comedy. Yeah, comedy.

This week, The Business welcome’s two guests, freshly returned from tours through the gates of inner-consciousness.

Josh Androsky is one of the clowns behind Hamclown: Los Angeles comedy hotspot and a Skateboard Rabbi on Shrooms that OWNED the Price is Right.

Keith D’Souza is a rare and beautiful bird. We will cage him for you and let you laugh at him.

Your regulars will be there as well Alex “Furthur” Koll, Sean “Kesey” Keane, Bucky “Hysterical Realism” Sinister, Nato “Prankster” Green and Caitlin “whoa man… when we were in the womb was all breathed through a” Gill.

We are also happy to have founding member Chris "Passed the Acid Test" Garcia back for the week! Come see him before he heads back to The Business LA!

BYOBurrito into the unknown.

This whole freaky trip is just $5! AND you can bring a friend for free with one of our 2-for-1 coupons.

We sell out! Get there early for a seat.

YOU ARE HEREBY EMPOWERED!!!!!!!!!!!!!

How To Raise Money to Start Business and Where to Get Money for Business

Friday, January 25, 2013
The common questions for anyone who want to start business are: How to raise money to start business, and where to get money for my business? To raise money to start business is not as difficult as most people seem to think. This is especially true when you have an idea that can make you and your backers rich. Actually, there's more money available for new business ventures than there are good business ideas. We will help you for where you can get money for business. A very important rule of the game to learn: Any time you want to raise money, your first move should be to put together a proper prospectus. This prospectus should include a resume of your background, your education, training, experience and any other personal qualities that might be counted as an asset to your potential success. It's also a good idea to list the various loans you've had in the past, what they were for, and your history in paying them off. You'll have to explain in detail how the money you want is going to be used. If it's for an existing business, you'll need a profit and loss record for at least the preceding six months, and a plan showing how this additional money will produce greater profits. If it's a new business, you'll have to show your proposed business plan, your marketing research and projected costs, as well as anticipated income figures, with a summary for each year, over at least a three year period. It'll be advantageous to you to base your cost estimates high, and your income projections on minimal returns. This will enable you to "ride through" those extreme "ups and downs" inherent in any beginning business. You should also describe what makes your business unique---how it differs form your competition and the opportunities for expansion or secondary products. This prospectus will have to state precisely what you're offering the investor in return for the use of his money. He'll want to know the percentage of interest you're willing to pay, and whether monthly, quarterly or on an annual basis. Are you offering a certain percentage of the profits? A percentage of the business? A seat on your board of directories? An investor uses his money to make more money. He wants to make as much as he can, regardless whether it's short term or long term deal. In order to attract him, interest him, and persuade him to "put up" the money you need, you'll not only have to offer him an opportunity for big profits, but you'll have to spell it out in detail, and further, back up your claims with proof from your marketing research. Venture investors are usually quite familiar with "high risk" proposals, yet they all want to minimize that risk as much as possible. Therefore, your prospectus should include a listing of your business and personal assets with documentation---usually copies of your tax returns for the past three years or more. Your prospective investor may not know anything about you or your business, but if he wants to know, he can pick up his telephone and know everything there is to know within 24 hours. The point here is, don't ever try to "con" a potential investor. Be honest with him. Lay all the facts on the table for him. In most cases, if you've got a good idea and you've done your homework properly, and "interested investor" will understand your position and offer more help than you dared to ask. When you have your prospectus prepared, know how much money you want, exactly how it will be used, and how you intend to repay it, you're ready to start looking for investors. As simple as it seems, one of the easiest ways of raising money is by advertising in a newspaper or a national publication featuring such ads. Your ad should state the amount of money you want--always ask for more money than you have room for negotiating. Your ad should also state the type of business involved ( to separate the curious from the truly interested), and the kind of return you're promising on the investment. Take a page from the party plan merchandisers. Set up a party and invite your friends over. Explain your business plan, the profit potential, and how much you need. Give them each a copy of your prospectus and ask that they pledge a thousand dollars as a non-participating partner in your business. Check with the current tax regulations. You may be allowed up to 25 partners in Sub Chapter S enterprises, opening the door for anyone to gather a group of friends around himself with something to offer them in return for their assistance in capitalizing his business. You can also issue and sell up to $300,000 worth of stock in your company without going through the Federal Trade Commission. You'll need the help of an attorney to do this, however, and of course a good tax accountant as well wouldn't hurt. It's always a good idea to have an attorney and an accountant help you make up your business prospectus. As you explain your plan to them, and ask for their advice, casually ask them if they'd mind letting you know of, or steer your way any potential investors they might happen to meet. Do the same with your banker. Give him a copy of your prospectus and ask him if he'd look it over and offer any suggestions for improving it, and of course, let you know of any potential investors. In either case, it's always a good idea to let them know you're willing to pay a "finder's fee" if you can be directed to the right investor. Professional people such as doctors and dentists are known to have a tendency to join occupational investment groups. The next time you talk with your doctor or dentist, give him a prospectus and explain your plan. He may want to invest on his own or perhaps set up an appointment for you to talk with the manager of his investment group. Either way, you win because when you're looking for money, it's essential that you get the word out as many potential investors as possible. Don't overlook the possibilities of the Small Business Investment Companies in your area. Look them up in your telephone book under "Investment Services." These companies exist for the sole purpose of lending money to businesses which they feel have a good chance of making money. In many instances, they trade their help for a small interest in your company. Many states have Business Development Commissions whose goal is to assist in the establishment and growth of new businesses. Not only do they offer favorable taxes and business expertise, most also offer money or facilities to help a new business get started. Your Chamber of Commerce is the place to check for further information of this idea. Industrial banks are usually much more amenable to making business loans than regular banks, so be sure to check out these institutions in your area. insurance companies are prime sources of long term business capital, but each company varies its policies regarding the type of business it will consider. Check your local agent for the name and address of the person to contact. It's also quite possible to get the directories of another company to invest in your business. Look for a company that can benefit from your product or service. Also, be sure to check at your public library for available foundation grants. These can be the final answer to all your money needs if your business is perceived to be related to the objectives and activities of the foundation. Finally, there's the Money broker or Finder. These are the people who take your prospectus and circulate it with various known lenders or investors. They always require an up-front or retainer fee, and there's no way they can guarantee to get you the loan or the money you want. There are many very good money brokers, and there are some that are not so good. They all take a percentage of the gross amount that's finally procured for your needs. The important thing is to check them out fully; find out about the successful loans or investment plans they're arranged, and what kind of investor contacts they have---all of this before you put up any front money or pay any retainer fees. There are many ways to raise money---from staging garage sales to selling stocks. Don't make the mistake of thinking that the only place you can find the money you need is through the bank or finance company. Start thinking about the idea of inviting investors to share in your business as silent partners. Think about the idea of obtaining financing for a primary business by arranging financing for another business that will support the start-up, establishment and developing of the primary business. Consider the feasibility of merging with a company that's already organized, and with facilities that are compatible or related to your needs. Give some thought to the possibilities of getting the people supplying your production equipment to co-sign the loan you need for start-up capital. Remember, there are thousands upon thousands of ways to obtain business start-up capital. This is truly the age of creative financing. Disregard the stories you hear of "tight money," and start making phone calls, talking to people, and making appointments to discuss your plans with the people who have money invest. There's more money now than there's ever been for a new business investment. The problem is that most beginning "business builders" don't know what to believe or which way to turn for help. They tend to believe the stories of "tight money," and they set aside their plans for a business of their own until a time when start-up money might be easier to find.

Game on! See the power of apps in the Ping-Pong Hangout

Looking to add a little spice into your social media presence on the web?

Last week at Creative Sandbox NYC, which celebrates how technology is shaping culture and storytelling, we announced the launch of the Ping-Pong Hangout brought to you by Google+. This Hangout app allows users to play a game of Ping-Pong with an opponent by using their faces to control the paddle.



As fun as the Ping-Pong Hangout is, we’re most excited about what’s behind it: The Google+ Hangouts API. The API can help you to build deep, engaging and unique experiences for Hangouts. Just take a look at:

For more examples and info, see the Hangout Apps Showcase, check out the recording of our Hangout with the agencies behind the game, flip through our Getting Started guide or ask questions of the Google+ Developers team via Hangout Tuesdays at 2:30pm PT.

What could a Hangout App do your business? How might you use one to add your character to video chats and broadcasts, or to provide more information to users? Head on over to the site to get inspired.

Under the AdWords Hood: Breaking Down Ad Rank

AdWords Specialists Courtney Pannell, Philip Stern, and Sarah Claxton Deming hosted a Hangout on Air yesterday as the second installment in the “Under the AdWords Hood” series.

During the Hangout, the AdWords experts discussed the basics of ad rank, like how bidding and quality score factor into determining the positioning of your ads. Specifically, Phil shared his best practices for bidding to achieve your optimal ranking, and Sarah discussed how quality score is calculated.

You can watch the full 25-minute Hangout on Air below, or on the Google Business YouTube channel:


To learn more about how to get started with AdWords, visit our Help Center, check out the AdWords Community forum, or call us at 866-2-GOOGLE if you already have an AdWords account.

And remember to tune in to the live stream of our next Hangout on Air at 11 a.m. PDT, Thursday February 7, when we discuss remarketing tips.

Stay tuned!

Using 1:1s to communicate with your employees

Wednesday, January 23, 2013


Editor’s note: In this post, we’re featuring a management technique that we use at Google, which might be useful at your business.

As a manager or the owner of a business, how often do you get to interact with your employees on an individual basis? With busy and conflicting schedules, it can be hard to find times outside of team meetings or performance evaluations to talk more generally to an employee.

To help make sure that employees always have an open channel of communication with managers, we have weekly 1:1s, which is a 30-minute block of time for a manager to meet with just one person. The purpose of 1:1s isn’t evaluation or getting assignments, although those might be outcomes. Instead, it should be an chance for an employee to share projects, questions, concerns, and anything else with his or her manager.

Because the intention of a 1:1 is to have easy communication across levels, the employee should be the person leading the meeting, not the manager. Employees should provide the agenda and direct the discussion, while managers should make sure to listen and provide constructive feedback. Here are a few other tips to get the most out of 1:1 time:
  • Prepare and share an agenda in advance to keep the meeting efficient.
  • Use a running document to keep your agenda and notes in to refer to later, and make sure both the employee and manager can edit it.
  • Discuss career development more broadly, and what skills you can gain at work outside of your core job.
If weekly 1:1s seems too often, try bi-weekly or maybe even monthly. You could also try scheduling a regular office hour on your calendar where employees can just drop in to talk. Does your business have another strategy that helps with communication? Share them with us on Google+ and tag #smbtips!

The Business January 23rd 2013, The "Mrs. Doubtfire 2: Revenge of the Fallen" Edition

Tuesday, January 22, 2013
San Francisco loves a home-grown star, and even though our guest this week now lives in London, he will always be the dude from SF that was in that movie where Robin Williams wore a dress.
 
Scott Capurro was reared in Daly City, California; at age 3, he swam the English Channel. Since 1993, he's avoided AIDS by telling unsavory jokes in every English speaking country. Described by San Francisco Weekly (free press, edited by lesbians and designed by trannys with large hands and hidden agendas) as "stand-up in the very best possible sense - deadpan, ever-alert and hilarious". Scott has appeared in Mrs. Doubtfire, where, effortlessly, he played a homosexual; and Star Wars: Phantom Menace, where, breathlessly, he wore a body stocking.

We are also happy to welcome one of Fresno’s finest, Raphi Barakat!

And your regulars! Caitlin “Mrs. Apprehensionflame” Gill, Sean “Mrs. Concernedblaze” Keane, Bucky “Mrs. Badfeelingaboutthatspark” Sinister and Alex “Mrs. Incredulouscoals” Koll.

WE SELL OUT so get there early if you want a seat.

This whole show is just $5!! Just $5!!! Plus you can bring a friend for free with one of our 2 for 1 coupons up top.

BYOBurrito and instagram it.

Help Desk Hangouts: Going Google

Friday, January 18, 2013
Editor’s note: On the Google+ Your Business page, we’re putting you in touch with Googlers and users who can help you as a business owner get the most out of our products and features.

In our latest Help Desk Hangout On Air, we chatted with the Going Google team, who showed us a guide to help businesses transition to Google Apps. We walked through the Going Google guide, learning about change management and how it can make the transition to Google Apps for any business much smoother. The guide’s got training resources, checklists, and tips to help businesses manage the transition timeline.

Miss the event? You can watch the whole thing on the Google and Your Business YouTube channel.


Some of the questions we answered during the Hangout:

Who is the guide intended for? Is it free? 
The guide is a free resource available on our Google Apps Documentation and Support site. It is intended for anyone who is helping an organization evaluate Google Apps or make the switch to Google Apps. The guide is targeted to organizations with 250 users or more, but parts of the guide are relevant to smaller organizations too. We also have a guide focused on smaller businesses here.

How does the guide recommend you approach Going google? 
At Google, we have a user focus in everything we do. We recommend you have a focused approach to your users' transition to Google Apps. We've created a simple and flexible, three-step model you can use to plan your change management approach when you switch to Google Apps: (1) Get ready, (2) communicate, and (3) train.

Will the guide be updated as Google Apps is updated? 
Yes, the guide will be updated on a regular basis. Throughout the year, we will add new stories from customers and partners about their change management approach for switching to Google Apps. The guide will also be updated as our Google Apps services are updated.

Let Customers “See Inside” Your Business with Google Business Photos

Tuesday, January 15, 2013
Since the official launch of Google Business Photos in January 2012, over 100,000 businesses have used the feature to virtually invite customers inside their doors. With the use of high-quality panoramic imagery and Street View technology, businesses have been able to offer customers an interactive tour without physically setting foot inside - perfect for showcasing the ambiance of a wine bar or the layout of a gym.

Check out our new video to see what Business Owners are saying about Google Business Photos:




Over the past year, Google has made it even easier for customers to find Business Photos on Google Search, Google Maps and Google+ Local; with just one click, you can now “See Inside” businesses from a computer or tablet.



Or, from your mobile phone click “See Inside” on the Place Sheet.

Google Maps on Android
Google Maps on iOS

If you would like to feature your establishment on Google with Business Photos, please visit our website for more information. You’ll have the opportunity to select from a list of Google Trusted Photographers in your area. You can contact a photographer to negotiate a rate and schedule a time for a photoshoot.

Google Business Photos is currently available in the U.S., U.K., Canada, Spain, Italy, France, Netherlands, Sweden, Denmark, Ireland, Australia and New Zealand. We are working to expand the service to more areas so that more businesses can reach more customers.

The Business January 16th 2013, The "Night Of January 16th- A Comedy Show by Ayn Rand" Edition

Monday, January 14, 2013
A night of passion and intrigue! Marvel at the legal spectacle as a jury decides if Bjorn Faulkner threw himself out of his penthouse or if he was pushed to his death by his secretary, Karen Andre!!!

Contemplate the heady moral nuances of contrasting ideas of individualism versus conformity! Wonder at which verdict the jury will return, IT CHANGES WITH EACH PERFORMANCE OF THE PLAY!! HOW NOVEL!!!! (It was also a novel.)

…or we can just have a fun comedy show instead.

The verdict is in on Brendan Lynch. He has been found funny by a jury of his peers (though we’re not sure they were really his peers, as they were all shorter than he is).

Brendan Lynch has established himself as a comedian to look out for in the San Francisco Bay Area. He is a regular performer at clubs all over the Northern California and has performed in the San Francisco SketchFest for the last two years. Don't be deceived by Brendan's low-key manner. Prepare yourself for an outrageous slice outside the cookie cutter of life. Brendan's astute observational comedy will surprise you with its bold sarcasm, absurd twists, and hilarious punchlines.

Your regulars, Alex Koll, Sean Keane, Bucky Sinister and Caitlin Gill will be there as well.

We SELL OUT. Get there early for a seat.

Reserved seating for Paul Ryan (it’s a workout bench).

BYOBurrito but don’t share it with anyone else. It is your individual right to possess your burrito.

Under the AdWords Hood Series: AdWords Policy

Friday, January 11, 2013
Director of Engineering for Advertising at Google, David Baker and AdWords Specialist Lindsay Brownell hosted a Hangout on Air yesterday as the first installment of the four-part “Under the AdWords Hood” series. This series sheds light on topics that you chose in a vote on the Google Ads page!

David and Lindsay broke AdWords Policy down into and delved into three areas:

  1. Ad Policy
  2. Landing Page Policy
  3. Account Policy
You can watch the full 30-minute Hangout on Air below, or on the Google Business YouTube channel.



To learn more about how to get started with AdWords, visit our Help Center, check out the AdWords Community forum, or call us at 866-2-GOOGLE if you already have an AdWords account.

And remember to tune in to the live stream of our next Hangout on Air at 11 a.m. PDT, January 24th 2013 when we go Under the Hood and learn all about Ad Rank.

Insights for 2013: Understanding Your Customers & The Full Value of Digital

Thursday, January 10, 2013

(cross-posted from the Analytics blog)

We’re just a week into 2013, and we’re undeniably living in the new multi-screen age. Our day-to-day interactions with technology—and our expectations—have increased dramatically. We’re no longer content to wait until later to buy shoes or schedule travel or find a hot spot to eat. Technology lets us act now, and we expect reliable results. In fact, we’ve become so dependent on being connected all the time that 43% of U.S. adults would be willing to give up beer for a month if it meant they could keep accessing the Internet on their smartphones, and 36% said they’d be willing to give up chocolate.*

What does this mean for you? Many businesses have fallen behind consumer behavior—in a world where people look first to mobile devices and real-time streams, the digital journey has grown more complex, and it’s become more challenging to gain a clear picture of these interactions. As a marketer or analyst, your success depends on adapting to this new reality. We’re working to provide tools that let you connect the dots, so you can regain visibility into your customers’ preferences and behaviors and take advantage of the full value of digital.

Holistic Measurement: Capture the full customer experience
Your customers are active all the time and everywhere, so you should be as well. To truly win moments that matter across all screens and situations, you must acknowledge, and measure, all relevant touch-points. For example, are you running related marketing efforts across email, display, and search ads? Do you see customers performing some tasks more frequently on smartphones while other tasks are more common on laptop? Rather than evaluating these programs and behaviors separately, your measurement strategy should focus on connecting the dots between these consumer moments. Consider your overall business goals and then measure the role that each touch-point plays in achieving those goals, keeping in mind the complementary effects of multiple channels and devices.

Active measurement: Plan ahead and optimize throughout
Harnessing the power of location, intent and social connections is possible today, and smart marketers are always on, always optimized—using customer signals to create winning experiences for their brand. Active measurement is about quickly acting on the insights you uncover as you go, but more importantly, it’s about good measurement planning. This proactive piece is often overlooked, even by the savviest marketers and analysts. To effectively measure, you must define expectations about how your customer will interact with your brand before you look at the numbers. Then, question any surprising results. Is it normal or strange for your business to have a 3% conversion rate? Is it good or bad if event tracking shows that 3,000 people view a video on your homepage in a single day? Are your TV spots driving viewers to your website in Real-Time, or do you see more traffic at other times? Are you bringing together data sources and devices holistically? Active measurement means examining real human behavior and influences instead of reporting the same old data on clicks or bounce-rates.

Media-Agnostic Measurement: Give credit where it’s due
As technology usage has expanded, patterns of research and influence have become more diverse (with many consumers consulting 10 or more sources before a purchase)*—but also more identifiable. In the new digital age, it’s no longer realistic or smart to judge campaigns solely by the final interaction using a last-click model, or to think only about single-device or single-session interactions. Customers move fluidly across channels and devices. To truly understand the value of your digital investments, you have to overhaul your conversion goals to capture all the large and small behaviors that lead to business success. Once you have visibility into the customer journey, you can begin assigning credit with attribution models to determine your best channel and investment mix. Next, optimize your programs and run controlled experiments to see how you could improve your results even further. It’s an active, ongoing process.

So, make a New Year’s resolution to take a more proactive approach: consider and give credit to all the interactions in the customer journey, and act on your measurement insights. Throughout 2013 we’ll be sharing practical advice to help you dive in and join your customers in the always-on world. Good luck!



*Source for statistics in this post:
http://www.thinkwithgoogle.com/insights/facts/marketing-objective/

The Business January 9th 2013, The "There’s GOLD in This Here Show!!" Edition

Tuesday, January 8, 2013
 The Business has elemental riches! Our lush lands are bursting with precious metals. You can’t dip a pan in our rivers without coming up with gold. ..

HEATHER GOLD!

Our guest this week is none other than sweet cookie Heather Gold.
Heather Gold is a writer, performer and audience involver whom boingboing calls "brilliant" and "one of our favourite comedians." She scales conversation and public intimacy. Her mission is to create a space and a world where we can be ourselves together. Heather emcees and performs for venues and clients across North America, and contributes to magazines and newspapers like The San Jose Mercury News, the Toronto Globe & Mail and CBC Radio. Heather hosts the weekly podcast Tummelvision.tv the leading show about social engagement in a networked world. She’s been quoted and covered in places like WIRED, Salon and NPR.

Of course, your regulars will be there as well. Though Mike Drucker will always be IN The Business, he is off to New York to make TV funny, so he can’t be in The Business every week anymore. We are very pleased to welcome our new Businessman, Nato Green! Nato has long been a favorite guest of The Business, he will continue to delight as a regular member.

Come join us! Sean “Silver” Keane, Bucky “Bismuth” Sinister, Alex “Mercury” Koll, Caitlin “Palladium” Gill and “PLATINUM” Nato Green.
We sell out! Get there early.

BYOBeryllium.

(JK BYOBURRRRRRITO!!!!)

Best Way to Develop SaaS Software Solutions for Hotel and Restaurant Industry

If you are involved in the hotel and restaurant industry, it is very important that you select the best kind of software that will meet your needs. Having good software at your disposal it will reduce the risk that might occur if you come across faulty software. With all of this in mind, it is important that we have a look at the best way to follow while you are looking for the right software in the industry. SaaS or the software as a service is software that is associated with the data being hosted centrally using the internet. Users using a thin client that is found over the internet and features as a web browser access them. SaaS software solutions are being used in various business application including accounting,collaboration, in the customer relationship management which is very important for the continued survival of the hotel and restaurants industries, invoicing and many more in fulfilling the desires of these business owners. It has gained a lot popularity in the strategic plans of some of the world leading enterprise software companies. Most of these SaaS software solutions are based on the multi- tenant architecture this means that it has one single version on its application system and through this it easy to form also a single configuration b that can be used by all the customers. For it to be scalar, it is installed on multiple machines. The hotel and restaurant industry is not as easy as it looks. In a day you will deal with hundred of customers from different locations. Some of them maybe looking to gather information on the kind of the services your hotel is offering while others are calling to book for a holiday reservation. For you to serve them well you need to have a very good software system, as most of the online booking clients require competence and accountability from the hotel and restaurant industry owners. Be sure if you cannot give them the quality they are looking for they will go and look elsewhere. Therefore, it is important that you have the hotel reservation software installed. The reception area is where the software should be installed. The main purpose of this software is that it can use for customer bookings, online booking for the hotel and an important tool for customer's management or the billing. Hotel software reservation is very important not only to the hotel and restaurant industry but also to the many travelers looking for suitable accommodation in the hotel of their choice. Restaurant web design is not easy to develop. However, if you want your restaurant or hotel to pick up fast and effectively you require having a strong web design that is key in the marketing of the business. You need to keep the web design simple and fresh for it to be easily accessed by customers. Select the colors that provide a form of emotion to people. If you are planning to develop web design, make sure that you organize your site to provide a more user-friendly experience.

Make some New Year’s resolutions for your business

Thursday, January 3, 2013
Cross posted from the Official Google Blog.

When Melodie Bishop heard about our Get Your Business Online program (an initiative that makes it fast, easy and free for U.S. businesses to get online), she jumped at the opportunity to turn her hobby of creating Chicago-themed gift baskets into a full-time business. Since launching her website, Send Them Chicago, this past summer, Melodie has seen a 70 percent increase in new customers.

Melodie Bishop with one of her gift baskets


As the holidays wrap up and the New Year starts, millions of business owners just like Melodie are thinking about how they can grow in 2013. For many, this means getting found and connecting with customers on the web.

Yet often, it can be difficult to know where to start. That’s why we’re helping business owners create a list of New Year’s resolutions for 2013.

Let us know what you hope to accomplish in the New Year. Do you want to get your basic business information online? Or do you already have a website and want to reach more customers? Once you select your goals, we’ll create a customized list of resolutions with resources to help you stick to it.

In the U.S., 58 percent of small businesses don’t have a website, but 97 percent of Internet users look online for local products and services. So it’s not surprising that businesses with a web presence are expected to grow 40 percent faster than those without. Creating a list of resolutions for your business may just be one of the easiest things you can do to help your business grow.

We’ll see you on the web.

P.S. If you aren’t a small business owner, it’s not too late to give that business you know the gift of a free website.

The Business January 2nd 2013, The “2013- the Exciting Sequel to 2012 Starring John Cusack” Edition

Tuesday, January 1, 2013
Roland Emmerich guest directs this very exciting edition of The Business, in which we will face off with Godzilla in a terrible storm that happened cause we flooded the atmosphere with carbons while we were fighting aliens for our Independence.

We have guest stars to help us! (and they are the good kind that will survive til the end of the movie!


… OR WILL THEY?!?!)

Jules Posner!

Jules Posner is a stand up comedian and San Francisco native. He has been described as a comedian who, “puts the ‘b’ in subtle”. Jules performs all over the country and is a regular at the SF Punchline. Jules Posner has been featured on Jokes.com, Hulu, and SF Sketchfest 2011-2012.

Tony Camin!

Tony has appeared on Late Night with Conan O'Brien, Jimmy Kimmel Live, Real Time with Bill Maher, and lots of others that have been cancelled. He's has performed at The Just For Laughs festival in Montreal as well as The HBO US Comedy Arts Festival in Aspen, as well as the Melbourne Comedy festival in Australia. Tony has written for programs on NBC, VH1, and Comedy Central. In addition to being co-creator/ performer of "The Marijuana-Logues", he can also be seen as a correspondent for "The Media Project", on IFC.

This Big Big show is just $5. You can even bring a friend for free!!!!!!!$!!! with one of our two-for-one coupons.
http://thebusinesscomedy.blogspot.com/

We sell out, get there early for a seat!

BYONYBurrito

13 business tips to countdown to 2013, Part III



Happy 2013! Over the past 13 days, we've been posting one tip daily on the Google+ Your Business page to countdown to January 1st and get your business ready for the new year. We previously shared our first and second set of five tips, and our final three of our top 13 tips are below. Now you can turn some of these tips into New Year's resolutions for your business!

Tip #11: Schedule due dates for tasks in emails on Google Calendar
When your inbox is overflowing, you don’t always have time to follow up on tasks discussed in emails immediately. And since you’ve already seen the email, you might not want to mark it as unread.

Make your workflow easier by saving emails that you need to follow up on in your Gmail Tasks list. When you have the email open, just click More > Add to Tasks and it will be automatically added to your list. Click “Related email” under the task to open the email whenever you need.

You can even schedule a due date--click on > next to the task then on the Calendar icon. When you select “Back to list” the date will be saved on the list and you’ll also get a reminder in your Google Calendar so you don’t miss a deadline!

Tip #12: Save online images right to Google Drive
Summarized from the Google Drive blog

If your business ever saves files from websites, you know it can cumbersome--right click on an image, download it to your computer, open it and rename it, save the file, and maybe even attach it to an email.
Instead, streamline the process with the Save to Drive Chrome extension, which lets you capture content from anywhere on the web and store it neatly online in Google Drive. Once you install the extension, just right click on the file or click on the Drive extension icon to save:
  • an image of an entire page or an image of the visible page
  • the HTML source code
  • a Web archive (.mht)
After you save with the extension, you’ll see options to immediately open the file in Drive, rename it, or view it in your Drive list, where you can do things like add it to a folder or share it with others. You can install it from the Chrome Webstore.

Tip #13: Use Google Maps on your website
Bring the power of Google Maps directly to your website! You can embed a simple map, a set of driving directions, a local search result, or a My Map (http://goo.gl/CcWDN) created by another user. Here's how:
  1. Ensure that the map you'd like to embed appears in the current map display.
  2. Click the link icon at the top of the left panel.
  3. In the box that appears, copy the HTML under 'Paste HTML to embed in website,' and paste it into the source code of your website or blog.
If you'd like to adjust the size of the map before you embed it, click “Customize and preview embedded map”, select your preferred size, and take a look at the preview map. Once you're happy with what you see, copy the HTML that appears in the box at the bottom of the window. For more advanced maps, learn about the Google Maps API: http://developers.google.com/maps/